Frozen’s artic blast prevent a scary scenario! I’m Realistic Fish Head. Last month, Disney’s animated tale overtook the holiday schedule by storm. With Hunger Games: Catching Fire which lead the way last time, moviegoers had made sure that the streak could continue. This week, Frozen blew the door open yet again as they managed to paralyze Paranormal Activity 5, Paramount’s new addition to the franchise to keep audiences in check. How did Frozen retake the reins in the box office Gene?
In its sixth weekend of wide release, Disney’s Frozen returned to the top of the box office this weekend with an estimated $20.72 million. This weekend marked the second time that Frozen has led the weekend box office (the other frame being the film’s second weekend of wide release over Dec. 6 – Dec. 8). Frozen was down just 28 percent from last weekend. Without adjusting for ticket price inflation, Frozen claimed the third largest sixth weekend performance ever for a film in wide release (behind only Avatar and Titanic). Frozen has grossed a massive $297.84 million to date, placing the film on the brink of reaching the $300 million domestic milestone. When Frozen reaches the milestone, it will become the fourth release of 2013 to do so (joining Iron Man 3, The Hunger Games: Catching Fire and Despicable Me 2.)
Paramount’s Paranormal Activity: The Marked Ones debuted in second place with an estimated $18.2 million. While the spin-off to the high-profile horror franchise opened an underwhelming 37 percent softer than the $29.00 million debut of 2012’s Paranormal Activity 4, The Marked Ones had been widely expected to display a drop-off from Paranormal Activity 4 due in part to its spin-off nature. The film is also still performing relatively well with its reported $5 million production budget it mind. In recent years, early January has proven to be a good time of year to open horror films, with recent examples including 2012’s The Devil Inside and last year’s Texas Chainsaw 3D. Paranormal Activity: The Marked Ones opened 16 percent below the $21.74 million start of Texas Chainsaw 3D.
Paranormal Activity: The Marked Ones opened with $8.74 million on Friday (which included an estimated $1.2 million from late night Thursday shows), fell 25 percent on Saturday to take in $6.52 million and is estimated to fall 55 percent on Sunday to gross $2.94 million. That gives the film an estimated opening weekend to Friday ratio of 2.08 to 1. That represents less initial front-loading than Paranormal Activity 4 experienced, which had a ratio of 1.92 to 1. With that said, Paranormal Activity: The Marked Ones is still extremely likely to be very front-loaded going forward. The film’s soft C- rating on CinemaScore and upcoming direct competition from Fox’s Devil’s Due won’t help long-term prospects for The Marked Ones either.
After leading the box office for each of the past three weekends, Warner’s The Hobbit: The Desolation of Smaug was down two spots to place in third this weekend with an estimated $16.25 million. The three Lord of the Rings films and last year’s The Hobbit: An Unexpected Journey all experienced declines of at least 40 percent the weekend after New Year’s Day and that trend continued with The Desolation of Smaug, as it fell 44 percent this weekend. The Desolation of Smaug has grossed a very solid $229.63 million through 24-days of release. That places the film 13 percent behind the $263.83 million 24-day take of An Unexpected Journey (which fell 45 percent in its third weekend to gross $17.55 million).
Paramount’s The Wolf of Wall Street and Sony’s American Hustle found themselves in a close race for fourth place this weekend. The Wolf of Wall Street currently has the slight edge with an estimated $13.4 million while American Hustle is estimated to finish in fifth with $13.2 million. Both films held up nicely this weekend, as The Wolf of Wall Street was down 27 percent and American Hustle was down 29 percent. Respective total grosses for the awards season hopefuls stand at $63.29 million for The Wolf of Wall Street after 12 days and at $88.72 million for American Hustle after 17 days of wide release. It should be noted that American Hustle was significantly less expensive than The Wolf of Wall Street was.
In other box office news, Paramount’s Anchorman 2: The Legend Continues surpassed the $100 million domestic mark this weekend after placing in sixth with an estimated $11.1 million. While the long-awaited comedy sequel starring Will Ferrell hasn’t quite been the holiday season break-out many thought it could be, the film has still grossed a solid $109.18 million through 19 days of release. That places Anchorman 2 12 percent behind the $123.69 million 19-day take of 2010’s Little Fockers.
To recap, Frozen freezes again in 1st, Paranormal Activity 5 gets spooked in 2nd, Hobbit Smaug continues to battle in 3rd, Wolf of Wall Street gets the advantage in 4th, as American Hustle keeps hustling in 5th as both films get nailed by a 2% drop.
Disney was the big winner last week as Iron Man 3 scored 800 million smackers internationally just after the mouse broke 2 box office records. That was sparked by its latest entertainment companies of Lucasfilm and Marvel which allowed them to continue the Star Wars and Marvel Hero franchise. How has it impacted the mouse’s chances since 2012 Angie?
Angie Angelfish (via Dateline Hollywood)-Walt Disney Studios said today that 2013 marks the first time it has topped the $3 billion mark at the international box office surpassing $3B (specifically $3.013B) for the first time in its history. Bouyed by the Marvel franchise Iron Man 3 which took in $806.3M (almost double of its domestic take), the animated Monsters University with $476.4M, and Thor: The Dark World with $4.26M, Frozen which bowed late in the year and has racked up $267.3M in only six weeks’ time, and Oz The Great and Powerful ($258.4M), Disney has emerged as No. 2 in overall market share worldwide, under Warner Bros. Iron Man 3 was the number one film in the marketplace internationally and if you add in its domestic gross of $409M, it was a cash cow of $1.215B and the highest grossing film of 2013. It is also the No 5 film of all time globally. Its opening alone was $174M this summer. Universal International’s hit of the year was Despicable Me 2 which grossed $553.2M which helped rocket the studios’ total international cume to $2.258B. The animated franchise grossed a total of $921M globally for the studio. The other titles helping to push Universal into the record books was Fast and Furious 6 which grossed a total of $550M and About Time which has pulled in $65.9M in foreign territories.
The mouse’s box office flicks as mentioned has given both them and Universal a boost into box office record territory thanks to the Despicable Me franchise. But how many films top the box office has it done domestically Danny?
Danny Angelfish (via Dateline Hollywood)- The end of year box office totals are in and Walt Disney Studios ended up with four of the Box Office Top Ten slots in 2013 (it can thank Marvel for No 1. leader Iron Man 3), although top grossers like Man Of Steel and Gravity from Warner Bros. gave it the top spot in market share. Disney’s Frozen has been leap-frogging over one film after another to land the No. 6 spot in only 6 weeks of release.
Checking the Penguins tally, 2,322 fans sign in as Team Skipper’s yearly Saturday sweeps are underway.
We gave a sneak peak last Saturday of Nick newest Nicktoon Breadwinners, one of the network’s newest additions for 2014. We’ll keep a eye on its official premiere soon as it releases its monthly schedule. This is Realistic Fish Head saying, be prepared to quack for excitement!